COSTA MESA, CA — QSC Audio Products named Brad Zell online marketing manager. Zell, who joins QSC after 10 years at PreSonus, will lead the company’s digital marketing efforts including social media management, digital content creation, campaign management and artist relations.
More details from QSC Audio (www.qsc.com):
“I am elated to have Brad Zell join our Marketing Communications team,” says Ray van Straten, QSC senior director, marketing communications and training & education. “As we continue to grow as a global brand, the ability to create and deploy compelling and effective online campaigns will be crucial to our success. Brad’s vast experience and knowledge on the QSC team present us with new and exciting possibilities for the future.”
Zell joins QSC after a ten-year career at PreSonus, where he was director of marketing communications, responsible for their dealer and distributor marketing activities and relationships, as well as social media and artist relations. Brad also headed up PreSonus’ product management department where he created and implemented the company’s stage-gate product development process. Prior to his work at PreSonus, Zell was a director at Avalon Design responsible for sales, marketing and operations. After acquiring his MBA, Brad began his career in the music equipment manufacturing industry with Metalithic Systems as marketing manager. Brad has been a performing musician since his teens and remains passionate about playing and recording music.
“I am extremely excited to join the talented marketing team at QSC. My goal is to continue to grow our social communities and our online presence, building on the amazing customer care that QSC has already established,” says Zell. “And I also happen to be a happy QSC customer. It’s great to be able to work for the company that makes my favorite loudspeakers and aligns with my passion as a musician.”
