PORTUGAL – NEXT-proaudio and NEXT Audiocom may be two separate brands targeting different user groups, but both brands have been sharing the same resources including R&D, sales and logistics. Now, both will also share the same website and e-commerce platform using the NEXT Audiogroup name, according to André Correia, NEXT Audiogroup Manager.
More details from NEXT Audiogroup (www.nextaudiogroup.com):
NEXT Audiogroup belongs to CVA Eletronica Lda, a professional manufacturer based in Portugal, developing, designing, producing, and distributing audio equipment since 1986. With a long history on the audio industry, the company was founded in 1986 and it is currently exporting to over 45 countries.
“We´ve created the new brand NEXT Audiocom internally in 2019 and we have been developing it since that moment. This is part of a plan to cover a different market segment knowing that the home and commercial audio sector has grown consistently over the past years. After the official brand launch in April 2021, we immediately started the process to have both brands, NEXT-proaudio and NEXT Audiocom under the same umbrella. Although they remain two separate brands with different commercial conditions, both brands share the R&D Department, sales team, logistics and now the same website and e-commerce platform”, said André Correia, NEXT Audiogroup Manager.
The new web platform will allow the partners to have access to exclusive product details, downloads, stock and price information. Above all, this big step will allow the partners to place their orders directly on the platform saving time and bureaucracies.
To support this new step and thanks to the expansion plan and sales growth, a new Logistics Center was built increasing the capacity in more than 75%, with 1500+ pallet spaces and more than 1,000 products immediately available.
The new website (www.nextaudiogroup.com) will be available on 09.05.2021