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Chad Batchelor Joins LOUD APAC Sales Team

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SINGAPORE — LOUD Technologies Inc. announced that Chad Batchelor has joined the company as APAC Director of Sales, Mackie & Ampeg. Based out of the company’s Singapore center, Batchelor will work with all APAC Mackie and Ampeg distributors in an effort to promote the brands’ region-wide growth.

More details from LOUD Technologies (www.loudtechinc.com):

“As Mackie & Ampeg continue to grab more share with innovative products, our partners need commensurately more support from us to manage this growth,” explained Davwinder Sheena, LOUD’s APAC Managing Director. “Chad’s a real powerhouse with 20 years’ experience in live and recording engineering, distribution, service and support. Backed by our APAC support team, and HQ resources, Chad will bring a new level of sales support, planning and creativity to our partners’ market-development efforts.”

Prior to joining LOUD, Batchelor managed Ampeg, EAW and Mackie brand distribution in Singapore; earlier he built distribution and retail footprints for such brands as Denon, Sennheiser, Innovason, Neumann and Turbo Sound. He is based out of LOUD’s Singapore command center and reports to Sheena.