SANT'OMERO, Italy – Wouldn't a rose by any other name smell as sweet? Perhaps, but they'd be a hard sell on Valentine's Day if Bart and Homer Simpson's names for them – stench-blossoms and crapweeds – took hold.
Names ARE important, in terms of marketing. And for its latest range of so-far-unnamed professional digital loudspeakers, which can be networked and remotely controlled, Proel answers the "what's in a name?" question with a Proel M16USB mixer. That's the first prize for the name Proel ends up using. You can submit your suggestions to Proel's Facebook page through Nov. 22, 2010.
For more information, please visit http://www.facebook.com/proel.
