X Games 2012: It’s Live, It’s TV, It’s Loud
X Games — the World Cup of extreme sports — may not have as much music as Bonnaroo, Lollapalooza, Coachella, Outside Lands or any of the other seemingly endless seasonal music festivals that line up every summer like inbound traffic over LAX. But it does share with many of them a lengthy pedigree — this year’s Summer X Games that took place at downtown Los Angeles’ 27-acre LA Live campus from June 29 to July 1 was the 18th consecutive event — and, like several of them, it’s a fast-growing franchise.
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