WEST SUSSEX, U.K. – Turbosound and Fuzion have reached an agreement to work together to further expand Turbosound's sales channels, alongside the West Sussex-based company's existing sales network in the U.K. market.
Starting April 2 2010, Fuzion will complement the current distribution of Turbosound's fixed installation and concert touring loudspeaker products. Turbosound, which has changed its product lines in recent years, introduced its newly structured vertical market approach at ProLight+ Sound.
"Having spent some time auditioning the product line, and understanding the strategy of where the company is going, I could see that it was one of those points in time where opportunity just had to be grabbed," said Fuzion's managing director Tony Oates.
"We are developing a fresh approach in view of the way the U.K. market is rapidly evolving," said Turbosound's managing director Simon Blackwood. That, he added, will "involve increasing the resources needed to fulfill the promise of our expanded product ranges, and this is where Fuzion fits in.
"We are delighted to be working together with such a highly regarded company as Fuzion, giving U.K. dealers and installers access to our complete package of products. This adds up to a powerful combination, and we look forward to building the brand together."
For more information, please visit www.turbosound.com and www.fuzion.co.uk