BUENA PARK, CA — Yamaha Commercial Audio Systems, Inc. (YCAS) has added two manufacturer rep firms for NEXO speaker products: R. Joseph Group (Columbus, Ohio) and Highway Marketing (Dallas, Texas).
R. Joseph Group will handle NEXO sales efforts in Indiana, Kentucky, Ohio, West Virginia and Western Pennsylvania. Rob Joseph, R. Joseph Group president, credited YCAS and NEXO with “an unbeatable combination of high quality products, corporate stability and dealer programs that directly address the challenges that most sound companies and systems integrators face today.”
{mosimage}Highway Marketing will be responsible for NEXO product sales in Texas, Oklahoma, Arkansas and Louisiana. “NEXO speaker products will integrate well into our product mix, and both Steve Simmons (Highway Markting vice president) and I look forward to a long-term relationship with Yamaha Commercial Audio Systems,” said Scott Baker, Highway Marketing president.
“We are looking forward to Highway Marketing and R. Joseph Group joining the NEXO team and are confident they will be successful in continuing the growth and momentum with the NEXO brand,” said Paul Furtkamp, national sales manager.
As NEXO marks its 30th anniversary this year, it is also completing its first year as a wholly-owned subsidiary of Yamaha Corporation Japan.
For more information, visit www.yamahaca.com.
