NORTHRIDGE, CA — The Harman Pro Group has announced the creation of a new strategic marketing position focused on integrated systems and coordinated multi-brand communications. According to Blake Augsburger, president of Harman Pro Group, Michael MacDonald has rejoined the company to assume the newly created position of executive vice president, marketing, based at the Group's Northridge, Calif. headquarters. Augsburger said. "Michael's extensive industry experience uniquely qualifies him to succeed in this new position."
Michael MacDonald has been involved in professional audio for more than 25 years. Beginning in the 1970s, he was active providing sound systems design and production services for touring, broadcast and installed applications. He crossed over to the supplier side of the industry, joining Yamaha in 1986. MacDonald stayed at Yamaha for more than nine years, and for the last four years he served as marketing manager, developing and marketing professional audio products that included analog and digital consoles, signal processing gear and loudspeakers. MacDonald moved on to work in the post-production audio industry, joining TimeLine as vice president of sales and marketing, focusing on digital audio workstations and synchronizers. In 1996, Michael joined JBL Professional and spent six years there developing products and strategies to improve equipment that serves both the production and fixed installation sectors. He served the last four years as president of JBL Professional. MacDonald joins Harman after four years with Pilot Business Strategies, Inc., a consulting firm founded four years ago to serve a number of professional audio, video and security companies.
For his part, MacDonald is excited to rejoin Harman. "I really enjoyed working with the JBL Professional team, and I now look forward to working closely with the marketing teams at each of the nine great companies that comprise the Harman Pro Group. "
For more information, visit www.harmanpro.com.
